The year 2020 was a remarkable year for realme Philippines, despite the setbacks and challenges experienced by many companies last year because of the pandemic. It was the year that realme, a relatively newcomer in the already competitive smartphone market, became the fastest growing smartphone brand and eventually the No. 1 smartphone brand in the Philippines.
According to Canalys, IDC, and Counterpoint Research, realme Philippines claimed the No. 1 spot in the country’s smartphone market, recording triple-digit growth in Q3 2020. IDC reported realme Philippines achieved a staggering 962.5 percent annual growth and captured 25.4 percent local market share in the third quarter of 2020.
The brand’s fast rise in the local smartphone arena was no mean feat. realme Philippines was able to accomplish this in a short span of time by providing the market with reasonably priced smartphones that do what they promise, successful and unique digital campaigns, opening of realme stores across the country, and a huge support from a growing legion of loyal fans dubbed as the Squad.
Achieving the No. 1 spot in smartphone brand in 2020 was just the beginning of a new phase for realme Philippines. The year 2021 brings more room for growth for the global brand beyond smartphones as realme Philippines now takes aim at providing Filipino households with affordable smart digital products.
TECHNOLOGY
TECHNOLOGY
TECHNOLOGY
The brand is introducing the realme TechLife that aims to elevate the lifestyle of every young Filipino to make them live much more conveniently and efficiently daily. realme TechLife brings back the focus of Filipinos to real moments that matter by allowing them to live smartly with a 360° digital realme experience.
The brand’s range of products will now include a full range of audio, wearables, smart home appliances, and smartphones.
