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EU Countries Reach Agreement on Data Act to Address Big Tech Power

Nelson Ruiz by Nelson Ruiz
28.06.2023
in Business, News
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The European Union (EU) has reached a consensus on the Data Act, a legislation aimed at empowering individuals and businesses to have greater control over their data generated by smart devices and consumer products. The agreement also seeks to address the dominance of US tech giants by implementing rules that govern the use of European consumer and corporate data. Proposed by the European Commission and agreed upon after lengthy discussions, the Data Act marks a significant milestone in reshaping the digital landscape and fostering an innovative and open EU data economy.

Enhancing Data Control and Curbing Big Tech Power: The Data Act grants individuals and businesses increased control over their data, including that generated by smart objects, machines, and devices. It allows them to have a say in the utilization of data generated by their connected products, ensuring greater privacy and data protection. This move aims to curb the power wielded by US tech giants and other companies by placing data control back into the hands of European individuals and businesses.

Unlocking Economic and Societal Potential: The agreement on the Data Act is poised to accelerate the digital transformation of the EU. Once in force, it will unlock the economic and societal potential of data and technologies, contributing to the development of an internal market for data. The act promotes the free flow of data within the EU and across sectors, bolstering the single market and benefiting both citizens and businesses. This forward-looking approach will enable innovation and drive the EU’s digital agenda.

Key Provisions and Safeguards: The Data Act introduces important provisions to facilitate data processing service providers’ switching, ensuring greater flexibility for individuals and businesses. It also establishes safeguards against unlawful data transfers by cloud service providers. Additionally, the act encourages the development of interoperability standards for data, enabling its reuse across different sectors. These measures lay the foundation for seamless data exchange and foster collaboration and innovation within the EU.

Public Sector Access and Emergency Situations: Under the Data Act, public sector bodies such as the Council of the European Union, European Central Bank, and Union banks are granted access to data held by private companies in cases of public emergencies, such as floods or wildfires. This provision ensures that crucial data can be shared and utilized effectively to address urgent situations and protect the interests of the public.

Conclusion: The EU’s agreement on the Data Act represents a significant step toward rebalancing the power dynamics in the digital sphere. By empowering individuals and businesses with greater control over their data and implementing rules to curb the dominance of US tech giants, the EU is taking proactive measures to protect privacy, foster innovation, and promote a thriving data economy. The Data Act’s provisions and safeguards are designed to unleash the full potential of data while ensuring the security and rights of individuals and businesses within the EU.

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