Continuing its mission to solve the pain points of the Filipino people and to be of service during the global health crisis, 917Ventures entered into a joint venture with Puregold to create an e-grocery platform. The result is PureGo, a service that allows netizens to purchase their pantry and household essentials in the most convenient manner possible.
After a year of continued service and improvements, the two parties have officially signed the contract, sealing the partnership and finalizing the future plans for PureGo. This collaboration marries 917Ventures’ expertise in technology and product development with Puregold’s unparalleled retail experience.
TECHNOLOGY
TECHNOLOGY
TECHNOLOGY
According to Vincent Co, Puregold President, “Puregold has always spearheaded innovation. We became one of the trusted grocery chains in the country because we find opportunities and solutions even in the smallest places. As one of the reliable sources of essential goods to households and SMEs, we found an opportunity to innovate again, this time, with 917Ventures. 917Ventures has been a key and strategic partner in making PureGo. We are excited to officially announce this endeavor with 917Ventures.”
“It’s at the core of 917Ventures to accelerate innovation and develop its growth. With Puregold being our strategic partner, we have an opportunity to understand the critical moving parts to ensure that we provide a platform that’s easy, responsive, and is an actual solution to everyone using it,” said Vince Yamat, Managing Director of 917Ventures.









