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An unleashed Jeff Bezos will seek to shift space venture Blue Origin into hyperdrive

Tom Hagler by Tom Hagler
03.12.2021
in Technology
An unleashed Jeff Bezos will seek to shift space venture Blue Origin into hyperdrive
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FILE PHOTO: Amazon and Blue Origin founder Jeff Bezos addresses the media about the New Shepard rocket booster and Crew Capsule mockup at the 33rd Space Symposium in Colorado Springs, Colorado, United States April 5, 2017. REUTERS/Isaiah J. Downing/File Photo

SEATTLE — Freed from his daily obligations at Amazon.com Inc, Jeff Bezos is expected to turn up the heat on his space venture, Blue Origin, as it faces a pivotal year and fierce competition from Elon Musk’s SpaceX, industry sources said.

The 57-year-old Bezos, a lifelong space enthusiast and the world’s second-richest person behind Musk, said last week he is stepping down as chief executive of the e-commerce company as he looks to focus on personal projects.

Blue Origin has fallen far behind SpaceX on orbital transportation and lost out to SpaceX and United Launch Alliance (ULA) on billions of dollars’ worth of U.S. national security launch contracts which begin in 2022. ULA is a joint venture of Boeing Co and Lockheed Martin Corp.

Now, Blue Origin is battling to win a competition with SpaceX and Dynetics to develop a new lunar lander for NASA’s potentially multibillion-dollar push to return humans to the moon in a few years. Dynetics is owned by Leidos Holdings Inc.
TECHNOLOGY

TECHNOLOGY

TECHNOLOGY

Winning the lunar lander contract – and executing its development – are seen by Bezos and other executives as vital to Blue Origin establishing itself as a desired partner for NASA, and also putting Blue on the road to turning a profit, the people said.

With limited revenue streams, Bezos has been liquidating about $1 billion of Amazon stock annually to fund Blue, which he said in 2018 was “the most important work that I’m doing.”

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